Influence of Podcast Messaging on Mental Health Awareness among Nile University Undergraduates
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Abstract
This study investigated the influence of podcast messaging in creating mental health awareness among undergraduates at Nile University. The background highlights the significance of mental health information dissemination and the potential of podcasts as an innovative tool to address this issue. The theoretical framework was drawn from Social Cognitive Theory, Media Richness Theory, and Uses and Gratifications Theory to understand how podcasts can affect mental health awareness and behavior. The methodology involved administering a questionnaire to 368 Nile University students across 6 faculties. Bowley’s proportionate sampling technique of 8,547 total students was employed to ensure equitable representation of faculties in the distribution of questionnaires to assess their perceptions, attitudes, and experiences regarding mental health podcasts. The findings revealed that while podcasts moderately raised awareness and positively influenced attitudes towards mental health, their full potential was yet to be realized. Mental health was recognized as a crucial issue among students, but stigma and barriers to seeking help persisted. Key factors contributing to student mental health problems were identified, including academic pressures, social isolation, financial difficulties, relationship issues, and lack of campus resources. Recommendations emphasize increasing podcast accessibility, tailoring content, integrating podcasts into university initiatives, expanding support services, and fostering an open dialogue around mental health. While limited by its scope and self-reported data, this study highlights the potential of podcasts in promoting mental health literacy and well-being among university students.
Article Details
Copyright (c) 2025 Okoye Obumneme Chinweogor, Dr. Victor C. Nwogbo , Amarachi H. Okoronkwo , Sadicamin Oboh, Gbemisola S. Odejide, Obianwa F. Ogechi, Maryann S. Adabra, Dorcas I. Udo (Author)
This work is licensed under a Creative Commons Attribution 4.0 International License.
Dr. Victor C. Nwogbo , University of Nigeria, Nsukka, Nigeria.
Department of Mass Communication,
Supervisor.
Amarachi H. Okoronkwo , Clemson University, US.
Department of Communication,
Student
Sadicamin Oboh, University of Benin, Nigeria.
Department of Mass Communication,
Student.
Gbemisola S. Odejide, North Dakota State University, US.
Department of Communication,
Student.
Obianwa F. Ogechi, University of Nigeria, Nsukka, Nigeria.
Department of Social Work,
Student.
Maryann S. Adabra, Wisconsin International University College, Accra, Ghana.
School of Nursing and Midwifery,
Student.
Dorcas I. Udo, Abia State Polytechnic, Aba, Nigeria.
Department of Public Administration,
Student.
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