KANU, Martin Ikechukwu; AMINDI, Nkereke Idio; INEMESIT, Jerome Emmanuel; UBONG, Margaret Bassey. Heritage Branding and Customer Attachment to Tourism in Calabar, Cross River State, Nigeria. African Journal of Management and Business Research, Nigeria, v. 22, n. 1, p. 123–143, 2026. DOI: 10.62154/ajmbr.2026.022.01016. Disponível em: https://afropolitanjournals.com/index.php/ajmbr/article/view/1374.. Acesso em: 26 oct. 2026.